TV Channels, August 2016 Industry Social Marketing Report Main Social Marketing Stats by Industry Report contains industry exposure in social media worldwide, without focusing on any specific region. The report is made on the basis of TOP 100 examined industry’s brand pages data analysis (selected by the number of fans) in every social network. The report is useful for brand managers, marketers, and social media marketing specialists.
Average Brand Pages Values Average Brand Pages Values Average number of brand page fans. Average number of posts within a month.
Number of Fans Number of Brand Posts
11 975 950 1 382
3 757 467 955
580 465 201
Stats by Social Network
Choose networks one-by-one to see regional statistics
Users Interaction Average Values in a Selected Range
2.25% Percentage of users’ questions answered by brand Response Rate
855 min. Average Response to User's Question Time Average Response Time
Users Interaction Average Values in a Selected Range
20% Percentage of users’ questions answered by brand Response Rate
2 min. Average Response to User's Question Time Average Response Time
Users Interaction Average Values in a Selected Range
6.4% Percentage of users’ questions answered by brand Response Rate
3 225 min. Average Response to User's Question Time Average Response Time
Engagement Rate Average Values in a Selected Range
8.25 Number of reactions made by 100 users on a brand page per calendar day Page Engagement Rate
0.11 Number of reactions made by 100 users per one post. Post Engagement Rate
Engagement Rate Average Values in a Selected Range
0.23 Number of reactions made by 100 users on a brand page per calendar day Page Engagement Rate
0.02 Number of reactions made by 100 users per one post. Post Engagement Rate
Engagement Rate Average Values in a Selected Range
0.24 Number of reactions made by 100 users on a brand page per calendar day Page Engagement Rate
0.05 Number of reactions made by 100 users per one post. Post Engagement Rate
Engaging Content Brand Pages with the highest
Post Engagement Rate
Fast-Growing Pages Fans Growth During the Reporting Period
MTVLA + 2 415 691
CCTVNews + 1 920 665
CCTV + 1 714 115
Channel V India + 1 182 367
BBC Sport + 807 505
TOP-10 Brand Pages by the Number of Fans Sum of Page Fans
and Average Brand Page
Engagement
0.51
MTV 48 995 355
0.48
Discovery 37 913 313
0.66
CCTV 32 224 710
0.97
CCTVNews 31 481 687
0.07
Cartoon Network 28 308 131
0.03
Nickelodeon 26 943 087
1.41
GiveMeSport 25 507 033
1.69
CNN 23 082 667
0
FOX 19 743 560
Engaging Content Brand Pages with the highest
Post Engagement Rate
Fast-Growing Pages Fans Growth During the Reporting Period
CNN + 741 921
BBC Breaking News + 611 552
ABC News + 337 633
ESPN + 317 499
TOP-10 Brand Pages by the Number of Fans Sum of Page Fans
and Average Brand Page
Engagement
0.27
ESPN 29 489 602
0.12
CNN 27 566 070
0.03
BBC Breaking News 24 949 912
0.11
MTV 13 995 593
0.01
0.04
CNN en Español 13 689 667
0.08
National Geographic 13 168 921
0.2
Globo 10 631 550
0.09
Engaging Content Brand Pages with the highest
Post Engagement Rate
Fast-Growing Pages Fans Growth During the Reporting Period
SET India + 295 132
zeetv + 159 815
Vevo + 143 973
TOP-10 Brand Pages by the Number of Fans Sum of Page Fans
and Average Brand Page
Engagement
0
Vevo 12 519 824
0.2
SET India 6 783 046
0.05
Comedy Central 5 087 522
0.06
Colors TV 4 389 137
0.14
zeetv 4 346 398
0
MBC GROUP 4 013 132
0.32
0
ELLO 2 285 798
0.43
RT 1 857 040
MTV 29.08.2016
Likes: 565 411
Comments: 57 405
Reposts: 451 335
Total Interactions: 1 074 151
Post Engagement Rate: 2.21

Check out Rihanna's #VMAs dancehall medley.

NBC News 23.08.2016
Likes: 319 644
Comments: 26 005
Reposts: 332 841
Total Interactions: 678 490
Post Engagement Rate: 8.77

“When I got my hands, it's like, here's the piece of my life that was missing. Now it's here. Now my life is complete.” When we met Zion Harvey – the first child in the world to receive a double hand transplant – he was recovering from his groundbreaking surgery. One year later, he is using his new hands. Read more about Zion's remarkable journey: http://nbcnews.to/2bf9OQH

CNN 18.08.2016
Likes: 264 331
Comments: 28 232
Reposts: 376 266
Total Interactions: 668 829
Post Engagement Rate: 2.92

"This is Omran. He's alive. We wanted you to know." CNN anchor Kate Bolduan gets emotional while reporting on this heartbreaking photo from Aleppo, Syria http://cnn.it/2b4wW4y

MTV 29.08.2016
Likes: 359 358
Comments: 39 957
Reposts: 212 422
Total Interactions: 611 737
Post Engagement Rate: 1.26

The chemistry during Halsey + The Chainsmokers' VMAs set was🔥🔥🔥.

MTV 29.08.2016
Likes: 371 232
Comments: 21 537
Reposts: 199 284
Total Interactions: 592 053
Post Engagement Rate: 1.22

Rihanna, you sang your heart out during your last performance.

ESPN 14.08.2016
Likes: 70 094
Comments: 0
Reposts: 38 014
Total Interactions: 108 108
Post Engagement Rate: 0.37

He was a 15-yr-old Baltimore kid at the 2000 Olympics. Now, all these years later, he retires with 23 golds. LEGEND https://t.co/SwwXdRE2AH

ESPN 14.08.2016
Likes: 61 532
Comments: 0
Reposts: 35 399
Total Interactions: 96 931
Post Engagement Rate: 0.33

Just two GOATs named Michael wearing No. 23. https://t.co/R71seEGaVA

ESPN 10.08.2016
Likes: 41 922
Comments: 0
Reposts: 22 378
Total Interactions: 64 300
Post Engagement Rate: 0.22

Most golds in Olympic history 21: Michael Phelps 9: Carl Lewis 9; Mark Spitz 9: Larisa Latynina 9: Paavo Nurmi GOAT https://t.co/SXInudIKTf

ESPN 12.08.2016
Likes: 33 221
Comments: 0
Reposts: 17 029
Total Interactions: 50 250
Post Engagement Rate: 0.17

Greatness. Simone Biles won all-around by 2.1 points — bigger than the margin of victory from 1980-2012...combined. https://t.co/gzzrA53ehj

ESPN 08.08.2016
Likes: 31 412
Comments: 0
Reposts: 15 457
Total Interactions: 46 869
Post Engagement Rate: 0.16

What a race! Michael Phelps earns his 19th gold medal as the USA 4x100m freestyle relay team wins gold. https://t.co/zyCGC9ITod

SET India 28.08.2016
Likes: 21 907
Comments: 3 315
Reposts: 0
Total Interactions: 25 222
Post Engagement Rate: 0.37

Sonakshi Sinha is on the sets of The Kapil Sharma Show to promote her upcoming film Akira. The actress had a great laughter riot with Kapil and his crazy neighbours. Watch this exciting 38th Episode of ‘The Kapil Sharma Show’. Dear Subscriber, If you are trying to view this video from a location outside India, do note this video will be made available in your territory 48 hours after its upload time Click to watch all the episodes of The Kapil Sharma Show - https://www.youtube.com/playlist?list=PLzufeTFnhupyFjNWbjUCMHWDXf1x3XOpC Enjoy and stay connected with us!! Subscribe to setindia channel for daily entertainment dose http://www.youtube.com/setindia You can also visit us at http://www.sonyliv.com Like us on Facebook http://www.facebook.com/SonyLIV Follow us on Twitter http://www.twitter.com/SonyLIV Also get Sony LIV app on your mobile Google Play - https://play.google.com/store/apps/details?id=com.msmpl.livsportsphone ITunes - https://itunes.apple.com/us/app/liv-sports/id879341352?ls=1&mt=8

SET India 20.08.2016
Likes: 22 186
Comments: 1 559
Reposts: 0
Total Interactions: 23 745
Post Engagement Rate: 0.36

The star cast of A Flying Jatt -Tiger Shroff, Jacqueline Fernandez and Remo D'Souza share a fun time with Comedy King Kapil Sharma in his Mohalla. The crazy neighbors of Kapil Sharma create a laughter riot with the star-cast of ' A Flying Jatt’ in the 35th Episode of ‘The Kapil Sharma Show’. Dear Subscriber, If you are trying to view this video from a location outside India, do note this video will be made available in your territory 48 hours after its upload time Click to watch all the episodes of The Kapil Sharma Show - https://www.youtube.com/playlist?list=PLzufeTFnhupyFjNWbjUCMHWDXf1x3XOpC Enjoy and stay connected with us!! Subscribe to setindia channel for daily entertainment dose http://www.youtube.com/setindia You can also visit us at http://www.sonyliv.com Like us on Facebook http://www.facebook.com/SonyLIV Follow us on Twitter http://www.twitter.com/SonyLIV Also get Sony LIV app on your mobile Google Play - https://play.google.com/store/apps/details?id=com.msmpl.livsportsphone ITunes - https://itunes.apple.com/us/app/liv-sports/id879341352?ls=1&mt=8

SET India 07.08.2016
Likes: 21 207
Comments: 1 992
Reposts: 0
Total Interactions: 23 199
Post Engagement Rate: 0.35

Hrithik Roshan is the special guest tonight on ‘The Kapil Sharma Show’. The actor is promoting his new epic adventure film ‘Mohenjo Daro’ along with Pooja Hegde and Ashutosh Gowariker. Hrithik Roshan and the team of ‘Mohenjo Daro’ share a fun time with Comedy King Kapil Sharma in his Mohalla in the 32nd Episode. Dear Subscriber, If you are trying to view this video from a location outside India, do note this video will be made available in your territory 48 hours after its upload time Click to watch all the episodes of The Kapil Sharma Show - https://www.youtube.com/playlist?list=PLzufeTFnhupyFjNWbjUCMHWDXf1x3XOpC Enjoy and stay connected with us!! Subscribe to setindia channel for daily entertainment dose http://www.youtube.com/setindia You can also visit us at http://www.sonyliv.com Like us on Facebook http://www.facebook.com/SonyLIV Follow us on Twitter http://www.twitter.com/SonyLIV Also get Sony LIV app on your mobile Google Play - https://play.google.com/store/apps/details?id=com.msmpl.livsportsphone ITunes - https://itunes.apple.com/us/app/liv-sports/id879341352?ls=1&mt=8

SET India 13.08.2016
Likes: 18 583
Comments: 1 637
Reposts: 0
Total Interactions: 20 220
Post Engagement Rate: 0.31

Bollywood Superstar Akshay Kumar, Ileana D'Cruz, and Esha Gupta are the special guest tonight on ‘The Kapil Sharma Show’. The team of Comedy King Kapil Sharma creates a laughter riot with the star-cast of 'Rustom'. For more updates on The Kapil Sharma Show, stay tuned. Dear Subscriber, If you are trying to view this video from a location outside India, do note this video will be made available in your territory 48 hours after its upload time Click to watch all the episodes of The Kapil Sharma Show - https://www.youtube.com/playlist?list=PLzufeTFnhupyFjNWbjUCMHWDXf1x3XOpC Enjoy and stay connected with us!! Subscribe to setindia channel for daily entertainment dose http://www.youtube.com/setindia You can also visit us at http://www.sonyliv.com Like us on Facebook http://www.facebook.com/SonyLIV Follow us on Twitter http://www.twitter.com/SonyLIV Also get Sony LIV app on your mobile Google Play - https://play.google.com/store/apps/details?id=com.msmpl.livsportsphone ITunes - https://itunes.apple.com/us/app/liv-sports/id879341352?ls=1&mt=8

SET India 21.08.2016
Likes: 15 585
Comments: 1 591
Reposts: 0
Total Interactions: 17 176
Post Engagement Rate: 0.26

Watch cricket legend Brett Lee in 36th episode of The Kapil Sharma Show. The Australian cricketer comes to the show along with Tannishtha Chatterjee to promote his new Indo-Australian film; Unindian. Brett Lee bowls over Kapil Sharma and his team with his fluent ‘Hindi’. It's time to get your dose of laughter with Kapil Sharma and gang. For more updates on The Kapil Sharma Show, stay tuned. Dear Subscriber, If you are trying to view this video from a location outside India, do note this video will be made available in your territory 48 hours after its upload time Click to watch all the episodes of The Kapil Sharma Show - https://www.youtube.com/playlist?list=PLzufeTFnhupyFjNWbjUCMHWDXf1x3XOpC Enjoy and stay connected with us!! Subscribe to setindia channel for daily entertainment dose http://www.youtube.com/setindia You can also visit us at http://www.sonyliv.com Like us on Facebook http://www.facebook.com/SonyLIV Follow us on Twitter http://www.twitter.com/SonyLIV Also get Sony LIV app on your mobile Google Play - https://play.google.com/store/apps/details?id=com.msmpl.livsportsphone ITunes - https://itunes.apple.com/us/app/liv-sports/id879341352?ls=1&mt=8

Total Fans

Total Number of Brand Page Fans (subscribers, fans, followers)

Total Brand Posts

Total Number of posts (or tweets) made by brand profile during a selected time range.

Response

Kit of metrics that characterize brands in the context of operational efficiency and customer social media supply system. TOP includes brand pages which Response Rate exceeds 65%. After that rating is being sorted by AMIQ.

Response Rate

Percentage of users’ questions responded by brand (on behalf of a brand, not of brand representatives accounts). “Question” is a user’s post or a comment that includes a question mark (?).

Response Time

Average time it takes a monitored Brand Page or Profile to answer user’s questions (from user post or question comment) during a selected time range.

AMIQ

Total number of answered questions minus total ignored questions by brand.

Page Engagement Rate

Page engagement is the number of reactions made by a 100 page fans for calendar day. During the calculation we take into account the total number of page fans (snapshoted in a post publication day).

Post Engagement Rate

Post Engagement Rate – total number of reactions, made by a hundred brand page fans per one post. Rate calculation process considers total brand page fans number by the date of post publication.

Average Engagement Rate per Page

Is calculated as the sum of engagement rates for every date in the analyzed period, divided by the number of days within the period.

Average Post Engagement Rate

Is calculated as engagement rate sums of each post, published during a selected time range, divided by the total number of posts

Interactions

Any kinds of user activity on a brand page: likes, comments, reposts, retweets, etc.