Health & Beauty, June 2016 Industry Social Marketing Report Main Social Marketing Stats by Industry Report contains industry exposure in social media worldwide, without focusing on any specific region. The report is made on the basis of TOP 100 examined industry’s brand pages data analysis (selected by the number of fans) in every social network. The report is useful for brand managers, marketers, and social media marketing specialists.
Average Brand Pages Values Average Brand Pages Values Average number of brand page fans. Average number of posts within a month.
Number of Fans Number of Brand Posts
5 181 987 24
867 311 45
290 986 68
48 024 5
130 337 5
162 528 39
Stats by Social Network
Choose networks one-by-one to see regional statistics
Users Interaction Average Values in a Selected Range
18.43% Percentage of users’ questions answered by brand Response Rate
1 528 min. Average Response to User's Question Time Average Response Time
Users Interaction Average Values in a Selected Range
22.17% Percentage of users’ questions answered by brand Response Rate
1 271 min. Average Response to User's Question Time Average Response Time
Users Interaction Average Values in a Selected Range
14.62% Percentage of users’ questions answered by brand Response Rate
925 min. Average Response to User's Question Time Average Response Time
Users Interaction Average Values in a Selected Range
25.11% Percentage of users’ questions answered by brand Response Rate
1 929 min. Average Response to User's Question Time Average Response Time
Users Interaction Average Values in a Selected Range
0% Percentage of users’ questions answered by brand Response Rate
0 min. Average Response to User's Question Time Average Response Time
Users Interaction Average Values in a Selected Range
22.69% Percentage of users’ questions answered by brand Response Rate
724 min. Average Response to User's Question Time Average Response Time
Best Response Best brand according to the quality of reaction to users’ orders and questions
L'Oréal #BeautyForAll Average Response Time: 895 min. Response Rate: 100% AMIQ: 1
Best Response Best brand according to the quality of reaction to users’ orders and questions
Kotex Україна Average Response Time: 373 min. Response Rate: 67% AMIQ: 5
Engagement Rate Average Values in a Selected Range
0.22 Number of reactions made by 100 users on a brand page per calendar day Page Engagement Rate
0.14 Number of reactions made by 100 users per one post. Post Engagement Rate
Engagement Rate Average Values in a Selected Range
2.35 Number of reactions made by 100 users on a brand page per calendar day Page Engagement Rate
1.42 Number of reactions made by 100 users per one post. Post Engagement Rate
Engagement Rate Average Values in a Selected Range
0.24 Number of reactions made by 100 users on a brand page per calendar day Page Engagement Rate
0.11 Number of reactions made by 100 users per one post. Post Engagement Rate
Engagement Rate Average Values in a Selected Range
0.55 Number of reactions made by 100 users on a brand page per calendar day Page Engagement Rate
0.38 Number of reactions made by 100 users per one post. Post Engagement Rate
Engagement Rate Average Values in a Selected Range
0.11 Number of reactions made by 100 users on a brand page per calendar day Page Engagement Rate
0.08 Number of reactions made by 100 users per one post. Post Engagement Rate
Engagement Rate Average Values in a Selected Range
0.43 Number of reactions made by 100 users on a brand page per calendar day Page Engagement Rate
0.26 Number of reactions made by 100 users per one post. Post Engagement Rate
Engaging Content Brand Pages with the highest
Post Engagement Rate
Fast-Growing Pages Fans Growth During the Reporting Period
Benefit Cosmetics + 3 241 765
Eisenberg Paris + 582 977
Schwarzkopf + 392 101
O Boticário + 372 781
Avon + 196 682
TOP-10 Brand Pages by the Number of Fans Sum of Page Fans
and Average Brand Page
Engagement
0
Dove 26 337 301
0
L'Oréal Paris 23 378 316
0
NIVEA 18 622 089
0.11
CHANEL 16 706 818
0.01
Avon 16 335 442
0
Sunsilk 16 051 389
0.04
Dior 15 247 950
0.01
MAC Cosmetics 15 058 612
0.06
SEPHORA 14 178 875
0
Natura 11 216 310
Engaging Content Brand Pages with the highest
Post Engagement Rate
Fast-Growing Pages Fans Growth During the Reporting Period
CHANEL + 740 888
Dior Official + 409 625
Sephora + 403 245
TOP-10 Brand Pages by the Number of Fans Sum of Page Fans
and Average Brand Page
Engagement
3.09
CHANEL 13 348 609
1.73
Dior Official 10 561 055
8.19
3.95
M∙A∙C Cosmetics 10 266 838
1.62
Sephora 7 797 631
2.39
1.27
GIVENCHY 5 820 597
8.03
2.57
Lush Cosmetics 2 773 832
4.09
Engaging Content Brand Pages with the highest
Post Engagement Rate
Fast-Growing Pages Fans Growth During the Reporting Period
CHANEL + 100 407
Dior + 44 575
MACcosmetics + 21 425
TOP-10 Brand Pages by the Number of Fans Sum of Page Fans
and Average Brand Page
Engagement
0.04
CHANEL 12 170 258
0.03
Dior 6 697 494
0.02
Yves Saint Laurent 3 715 931
0.08
MACcosmetics 1 213 282
0.29
0.16
LANVIN 383 544
0.35
0.03
Clinique 315 345
0.2
Estée Lauder 295 956
0.25
Old Spice 224 236
Engaging Content Brand Pages with the highest
Post Engagement Rate
Fast-Growing Pages Fans Growth During the Reporting Period
AXE Russia + 44 033
CHANEL + 10 656
Old Spice + 10 072
Maybelline FR + 8 922
MAC Cosmetics + 7 600
TOP-10 Brand Pages by the Number of Fans Sum of Page Fans
and Average Brand Page
Engagement
0.34
CHANEL 578 638
0.81
Old Spice 561 009
0.11
MAC Cosmetics 309 798
0.09
Christian Dior 272 350
0.36
MaybellineTvES 257 862
1
Maybelline FR 225 231
0.05
12.68
AXE Russia 163 437
0
LUSH 132 072
0.06
Dolce & Gabbana 131 773
Engaging Content Brand Pages with the highest
Post Engagement Rate
Fast-Growing Pages Fans Growth During the Reporting Period
Sephora + 39 015
Christian Dior + 17 130
Dolce & Gabbana + 3 500
CHANEL + 2 003
TOP-10 Brand Pages by the Number of Fans Sum of Page Fans
and Average Brand Page
Engagement
0
Sephora 4 995 558
0
Christian Dior 2 507 955
0
CHANEL 2 195 876
0.02
Dolce & Gabbana 1 045 439
0
Dove UK 748 496
0.01
0.02
Fast-Growing Pages Fans Growth During the Reporting Period
TOP-10 Brand Pages by the Number of Fans Sum of Page Fans
and Average Brand Page
Engagement
Avon 21.06.2016
Likes: 453 307
Comments: 2 464
Reposts: 6 737
Total Interactions: 462 508
Post Engagement Rate: 8.43

Se organizar direitinho todo mundo usa BB Cream, né meninas? #SintaNaPele Onde comprar? http://bit.ly/28R3qzb Da esquerda para a direita: Porcelana, Bege Médio, Marrom Claro, Bronze e Café

Risqué 14.06.2016
Likes: 295 039
Comments: 4 267
Reposts: 7 724
Total Interactions: 307 030
Post Engagement Rate: 4.2

Sabia que Risqué tem diversos tons de azul? Nesta semana, aproveite para pintar as unhas de azul Risqué e homenagear quem sempre cuidou de você. Basta postar sua foto nos comentários abaixo e marcar sua manicure. Participe! Elas vão adorar essa homenagem! ;) #PinteAzulRisqué

O Boticário 24.06.2016
Likes: 298 232
Comments: 2 146
Reposts: 5 779
Total Interactions: 306 157
Post Engagement Rate: 2.84

Talvez você ainda não saiba, mas O Boticário é uma referência no país em reciclagem. Além de conservar o meio ambiente, melhorando os impactos que as embalagens vazias causam, o Programa de Reciclagem de Embalagens ainda gera renda para muitos cooperados e suas famílias que vivem da reciclagem no Brasil. Já pensou que uma pequena atitude sua pode ter impacto positivo na vida de alguém? <3 Na próxima vez que visitar uma loja física O Boticário, aproveite para descartar os frascos, embalagens e sacolas. Super fácil, né?

Pantene Brasil 24.06.2016
Likes: 253 140
Comments: 3 884
Reposts: 3 182
Total Interactions: 260 206
Post Engagement Rate: 5.19

Ela chegou trazendo sua força e brilho para nosso time de #AmpolaLover! Selena Gomez, seja bem-vinda! Gostou da novidade? Ainda tem muito mais! Fique ligada em nossas redes sociais! 😉 #CabeloPantene #PanteneXSelena goo.gl/ucxbvb

Avon 23.06.2016
Likes: 250 877
Comments: 2 855
Reposts: 4 473
Total Interactions: 258 205
Post Engagement Rate: 4.68

Meu Deus, um BB Cream Matte Avon Color Trend. Me segura, eu vou ficar Matte. Faça como a Elke #SintaNaPele Elke usa BBCream Matte Porcelana, Quarteto de sombra ultra color - Coleção Urban Matte e Coleção Capuccino, batom Café e esmalte Garota da Capa.

M∙A∙C Cosmetics 29.06.2016
Likes: 192 593
Comments: 2 186
Reposts: 0
Total Interactions: 194 779
Post Engagement Rate: 1.9

💄💄💄 #Regram of the Lipstick display at M·A·C Youth Concept Store in Dubai, UAE from @mariamkmakeup. #MACYouthConcept #MyArtistCommunity #MACCosmetics

Anastasia Beverly Hills 18.06.2016
Likes: 186 747
Comments: 575
Reposts: 0
Total Interactions: 187 322
Post Engagement Rate: 1.84

#AnastasiaBrows @rija_imran Using #Dipbrow in Ebony Liner is 77 by Inglot #anastasiabeverlyhills

Anastasia Beverly Hills 17.06.2016
Likes: 185 476
Comments: 881
Reposts: 0
Total Interactions: 186 357
Post Engagement Rate: 1.83

#AnastasiaBrows @emmacervin BROWS: #BrowDefiner and Brow Powder in medium Brown EYES: #Abhshadows “Burnt Orange', 'Fudge' 'Noir' and ingot 77 GLOW:  Sun Dipped #GlowKit #anastasiabeverlyhills

Anastasia Beverly Hills 12.06.2016
Likes: 176 961
Comments: 4 752
Reposts: 0
Total Interactions: 181 713
Post Engagement Rate: 1.79

😄

Anastasia Beverly Hills 17.06.2016
Likes: 177 274
Comments: 2 999
Reposts: 0
Total Interactions: 180 273
Post Engagement Rate: 1.77

Glowing 🌞 @tess.daly Using Sun Dipped #glowkit #anastasiabeverlyhills

MACcosmetics 16.06.2016
Likes: 5 200
Comments: 1
Reposts: 3 885
Total Interactions: 9 086
Post Engagement Rate: 0.76

She’s back! Play it nice or make it cheeky in @ArianaGrande's new #VIVAGLAM Lipglass &amp; Lipstick. Coming in Sept! https://t.co/tS88W02ppc

LANVIN 28.06.2016
Likes: 7 423
Comments: 1
Reposts: 1 564
Total Interactions: 8 988
Post Engagement Rate: 2.35

Backstage Confidential at #LanvinSS17 Runway Show. J-POP Star #RyotaKatayose @generationsfext #LucasOssendrijver https://t.co/TWnM0o4Bsy

L'Oréal Paris USA 25.06.2016
Likes: 5 448
Comments: 0
Reposts: 1 549
Total Interactions: 6 997
Post Engagement Rate: 1.84

#Same. &lt;3 if you agree. https://t.co/ZyldFBnt0p

Maybelline New York 14.06.2016
Likes: 5 768
Comments: 0
Reposts: 817
Total Interactions: 6 585
Post Engagement Rate: 1.22

Keep up to date with all new Maybelline launches on snapchat! https://t.co/kbnmx2iEcH #colorjolt https://t.co/JfoAEni4Tn

Dior 14.06.2016
Likes: 3 360
Comments: 0
Reposts: 2 093
Total Interactions: 5 453
Post Engagement Rate: 0.08

Adorned with roses, lilacs and jasmine, glimpse the savoir-faire behind the 'Miss Dior' dress. #LeTheatreOsaka https://t.co/ZbvYrw7MFm

AXE Russia 17.06.2016
Likes: 16 279
Comments: 631
Reposts: 0
Total Interactions: 16 910
Post Engagement Rate: 14.22

Сериал - http://goo.gl/xVuemN 2 серия - https://www.youtube.com/watch?v=7UDDKsloGro Трейлер - https://youtu.be/E1YAc0KgLk4 Четверо блогеров встретились в Питере, чтобы снять проект, который перевернет представление о YouTube контенте. Что может пойти не так? Подписывайся на AXE Russia и смотри новые серии каждую пятницу! http://www.nighthero.ru/ http://vk.com/axerussia Макс +100500, Ник Черников, Илич из Little Big и Эльдар Бродвей попали в настоящее приключение. Что послужило виной? Белые Ночи? Атмосфера Питера? Или сами ребята? Подписывайся на AXE Russia и узнай первым! AXE Белые Ночи Подписывайся на AXE Russia и смотри новые серии каждую пятницу! #AxeБелыеНочи

AXE Russia 24.06.2016
Likes: 12 254
Comments: 698
Reposts: 0
Total Interactions: 12 952
Post Engagement Rate: 9.17

Сериал - http://goo.gl/xVuemN 3я серия - https://youtu.be/U_R6jgfxCpk Трейлер - https://youtu.be/E1YAc0KgLk4 1я серия - https://youtu.be/AIFJA0AoOKc Четверо блогеров встретились в Питере, чтобы снять проект, который перевернет представление о YouTube контенте. Что может пойти не так? Подписывайся на AXE Russia и смотри новые серии каждую пятницу! http://www.nighthero.ru/ http://vk.com/axerussia Макс +100500, Ник Черников, Илич из Little Big и Эльдар Бродвей попали в настоящее приключение. Что послужило виной? Белые Ночи? Атмосфера Питера? Или сами ребята? Подписывайся на AXE Russia и узнай первым! AXE Белые Ночи Подписывайся на AXE Russia и смотри новые серии каждую пятницу! #AxeБелыеНочи

Old Spice 23.06.2016
Likes: 9 324
Comments: 851
Reposts: 0
Total Interactions: 10 175
Post Engagement Rate: 1.84

Where does Old Spice Swagger deodorant smell itself in five years? Under your arms in the corner office of that job you always wanted that’s making you rich and famous but still humble and really likeable. Boss: If I hired you, what is your plan? Intern: I see a few things changing. Less mergers and acquisitions. More charitable donations. Receiving pats on the back, Yes, but most importantly giving them… Accounts, 401Ks Boss: Linda! Intern: Luggage. Saving the wildlife. Retiring on top. Letting boredom get the best of me. Intern: And then returning triumphantly. Intern: Smells like we're done here. Boss: Linda! ♫ Old Spice Whistle ♫

Maybelline FR 01.06.2016
Likes: 8 437
Comments: 596
Reposts: 0
Total Interactions: 9 033
Post Engagement Rate: 4.18

*JEU CONCOURS* des places pour son concert privé et du maquillage COLORSHOW à gagner tous les jours : http://www.maybelline.fr/colorshow-clip-louane#jeu-concours *EXCLUSIVITÉ* Découvre le clip inédit COLORSHOW de Louane x Maybelline ! À l'occasion du lancement de la ligne de maquillage COLORSHOW de Maybelline, Louane revisite le hit "Lovefool" des Cardigans pour une version pop et colorée ! Retrouve tout l'univers de la gamme COLORSHOW sur : http://www.colorshow.fr Les maquillages de Louane ont été réalisés par Carole Colombani, makeup artist de Maybelline. Les produits utilisés pour réaliser le maquillage 1 : - Liner crayon khôl COLORSHOW n°100 Ultra Black http://amzn.to/1TTjgZl - Rouge à lèvres crayon Colordrama by COLORSHOW n°525 Pink Life http://amzn.to/1sv2E3g - Vernis à ongles COLORSHOW n°60 Roof Terrace http://amzn.to/1U5Jpq7 Les produits utilisés pour réaliser le maquillage 2 : - Liner crayon khôl COLORSHOW n°100 Ultra Black http://amzn.to/1TTjgZl - Liner crayon khôl COLORSHOW n°120 Sparkle Grey http://amzn.to/1TTjgZl - Rouge à lèvres crayon Colordrama by COLORSHOW n°605 http://amzn.to/1sv2E3g - Vernis à ongles COLORSHOW n°349 Power Red http://amzn.to/1U5Jpq7 - Vernis à ongles COLORSHOW n° 78 Black Velvet http://amzn.to/1U5Jpq7 ****** Suivez Maybelline sur les réseaux sociaux : Facebook: https://www.facebook.com/gemeymaybelline Twitter: https://twitter.com/GMMaybelline Instagram : http://instagram.com/maybelline ****** Crédits Maybelline : Directeur de la Communication et du Digital : Tristan Ehringer Chef de groupe Marketing : Barbara Abitbol Chef de Projet Digital : Delphine Perahia Chef de Produits Colorshow : Aliette Du Crest Crédits Production - Réalisation : Noé - Production film : Very Content/La Pac - Production titre : Shelmi - Image : Mercury Music Group - Maquillage : Carole Colombani, make-up artist Maybelline - Photos : Faustine Cornette de Saint Cyr - Agence : Universal Music & Brands - Design : Ykone ****** LES PAROLES DE LA CHANSON LOVEFOOL chantée dans ce clip de Louane x Maybelline : Dear, I fear we're facing a problem You love me no longer, I know And maybe there is nothing That I can do to make you do Mama tells me I shouldn't bother That I ought to stick to another man A man that surely deserves me But I think you do! So I cry, I pray and I beg Love me love me Say that you love me Fool me fool me Go on and fool me Love me love me Pretend that you love me Leave me leave me Just say that you need me Love me love me Say that you love me Leave me leave me Just say that you need me I can't care 'bout anything but you... Lately I have desperately pondered, Spent my nights awake and I wonder What I could do have done in another way To make you stay Reason will not lead to solution I will end up lost in confusion I don't care if you really care As long as you don't go

Maybelline New York DE 10.06.2016
Likes: 5 922
Comments: 434
Reposts: 0
Total Interactions: 6 356
Post Engagement Rate: 10.51

Endlich wieder Glossy Talk mit MRS BELLA (http://www.youtube.com/user/MrsBellala). Mit ihren außergewöhnlichen Gästen Marvyn Macnificent & OSSI.GLOSSY spricht sie über Strobing, Contouring und Bronzing und wir stellen den IT Look für Juni vor. Und auch ihr seid mal wieder gefragt: MRS BELLA wüsste gern, welches euer Lieblings-Make-up-Trend ist. Verratet es uns in den Kommentaren. Hier geht es zu Marvyns YouTube Channel: https://www.youtube.com/user/marvynmacnificent Hier geht es zu OSSI's YouTube Channel: https://www.youtube.com/channel/UCL00EermEeiQBmd8zEM0E9g Hier findet ihr alle Produkte aus dieser Folge: New York Bricks Bronzer http://bit.ly/BronzingPalette Jelly Tints By Colorshow Nagellack http://bit.ly/JellyTintsNagellack ------------------------------------------------------------------------------------------------------------ Hier findet ihr die Produkte, mit denen sich MRS BELLA geschminkt hat: Great Lash Mascara http://bit.ly/GreatLashMascara Brow Drama Pomade Crayon http://bit.ly/BrowDramaPomadeCrayon The Blushed Nudes Palette Lidschatten http://bit.ly/BlushedNudesLidschattenPalette Baby Lips Lipgloss in Taupe With Me http://bit.ly/BabyLipsTaupeWithMe Fit Me! Makeup http://bit.ly/FitMe_MakeUp --------------------------------------------------------------------------------------------- Videos und Tutorials, die euch auch gefallen werden: Contouring Tutorials http://bit.ly/ContouringTutorials Contouring mit XLAETA http://bit.ly/ContouringMitXlaeta ------------------------------------------------------------------------------------------------------------ Abonniert uns jetzt, um keine Folge Glossy Talk zu verpassen: http://bit.ly/Youtube-MaybellineDE Folgt uns gerne auch auf unseren anderen Kanälen: Neu bei Instagram: https://www.instagram.com/glossytalkmaybelline/ Facebook: http://www.facebook.com/maybellineDE/ Twitter: http://twitter.com/maybellineNY_DE

Sephora 09.06.2016
Likes: 168
Comments: 14
Reposts: 15
Total Interactions: 197
Post Engagement Rate: 0

Learn how to pick the perfect lip liner and apply it to perfection. Products featured: NATURAL LIPS MAKE UP FOR EVER Aqua Lip in 2C http://seph.me/1U8Lb6U Dior Addict Lip Glow http://seph.me/27SLrRV BOLD LIPS Bite Beauty Agave Lip Mask http://seph.me/1TELpWi SEPHORA COLLECTION Rouge Gel Lip Liner in It's Cherry http://seph.me/1WjHeT8 Bite Amuse Bouche Lipstick in Gazpacho http://seph.me/1qJYFyz DIMENSIONAL LIPS tarte Tarteist Lip Crayon in Magic Wand http://seph.me/1WPbfdC tarte Creamy Matte Lip Paint in Twerk http://seph.me/1Rrg98H Smashbox Always Sharp Lip Liner in Nude Dark http://seph.me/1OXF1KM Learn more about lip contouring: https://youtu.be/hys7yfo8GME

Christian Dior 09.06.2016
Likes: 178
Comments: 3
Reposts: 13
Total Interactions: 194
Post Engagement Rate: 0.01

The new embellished and reversible rings designed by Dior Joaillerie creative director Victoire de Castellane are the latest addition to the Rose des vents collection. Encompassing many House codes, discover the timeless beauty of the entire collection now <a href="http://on.diormag.com/rosedesvents">on.diormag.com/rosedesvents</a>.

Dolce & Gabbana 28.06.2016
Likes: 160
Comments: 3
Reposts: 21
Total Interactions: 184
Post Engagement Rate: 0.02

Discover this summer’s majolica print which presents the vibrant colours and unique patterns of Italian ceramics. From pretty sundresses to stylish separates, plus colourful accessories and footwear the colours of the majolica print liven up every summer look. ‪#‎DGMaiolica‬

Christian Dior 25.06.2016
Likes: 161
Comments: 7
Reposts: 12
Total Interactions: 180
Post Engagement Rate: 0.01

Today at 3:30pm Paris time, we will unveil our Dior Homme Summer 2017 collection from the Tennis Club de Paris. Discover all the looks at the same time they hit the runway in the avant-premiere <a href="http://on.dior.com/diorhomme-summer17">on.dior.com/diorhomme-summer17</a>.

Dolce & Gabbana 06.06.2016
Likes: 161
Comments: 5
Reposts: 12
Total Interactions: 178
Post Engagement Rate: 0.02

Discover the Dolce Soft bag, versatile, practical and perfect for all seasons. <a href="http://bit.ly/22Jb6Ze">http://bit.ly/22Jb6Ze</a>

Venus. Почувствуй себя Богиней! 06.06.2016
Likes: 30 379
Comments: 84
Reposts: 426
Total Interactions: 30 889
Post Engagement Rate: 4.09

Лето уже совсем близко, а значит пришло время для коротких платьев и идеально загорелых ножек :) Узнай все секреты о депиляции и скажи гладким ножкам - "ДА!" :) Кстати, специально для вас мы пригласили врача дерматолога-косметолога, Ольгу Забненкову! Она ответит на все волнующие вас вопросы в комментариях ниже.

Devchat.ru 28.06.2016
Likes: 19 629
Comments: 46
Reposts: 739
Total Interactions: 20 414
Post Engagement Rate: 20.67

Ты знаешь, что согласно исследованиям больше половины девушек бросают спорт в подростковом возрасте? Причины самые разные, но главное – это влияние общества. «Этот спорт не для тебя», - говорят они. Смешки, улыбки, неодобрение – все это ничто по сравнению с уверенностью, которую дарят тебе тренировки! Сегодня Always запускает кампанию #КакДевчонка в поддержку девочек, которые занимаются спортом. Поделись видео с друзьями, вдохновляй других и будь уверена вместе с Always! #Продолжайиграть!

Мужское братство Old Spice 06.06.2016
Likes: 10 641
Comments: 93
Reposts: 288
Total Interactions: 11 022
Post Engagement Rate: 1.56

Мужик, когда буквально всё держится на тебе, ты потеешь втройне! Знакомая ситуация? Блокируй мощнейшее потоотделение антиперспирантами Old Spice Timber или Citron и сражай всех наповал наимужичайшим ароматом!

Always. Между нами девушками 28.06.2016
Likes: 9 001
Comments: 17
Reposts: 299
Total Interactions: 9 317
Post Engagement Rate: 1.4

Сколько раз нам приходилось слышать такие фразы, как «спорт - не для девочек»? Сегодня 7 из 10 девочек думают, что спорт – это не для них. А если добавить к этому давление общества, то не удивительно, что их уверенность в себе падает и половина девочек выходит из игры. Always хочет помочь девочкам оставаться в игре, потому что занятия спортом играют очень важную роль в поддержании уверенности в себе. Посмотрите наше новое видео #Какдевчонка и примите участие в нашей кампании в поддержку занятий спортом девочек по всему миру!

Venus. Почувствуй себя Богиней! 06.06.2016
Likes: 8 880
Comments: 18
Reposts: 122
Total Interactions: 9 020
Post Engagement Rate: 1.2

Настоящая богиня знает, что где бы она ни была, в ее сумочке всегда должна быть миниатюрная бритва Venus Snap :) Этот бьюти-инструмент от Venus очень прост в использовании и поддерживает идеальную гладкость и нежность твоих ножек в любой ситуации! Попробуй и убедись сама - весной и летом без нее точно никуда :)

Total Fans

Total Number of Brand Page Fans (subscribers, fans, followers)

Total Brand Posts

Total Number of posts (or tweets) made by brand profile during a selected time range.

Response

Kit of metrics that characterize brands in the context of operational efficiency and customer social media supply system. TOP includes brand pages which Response Rate exceeds 65%. After that rating is being sorted by AMIQ.

Response Rate

Percentage of users’ questions responded by brand (on behalf of a brand, not of brand representatives accounts). “Question” is a user’s post or a comment that includes a question mark (?).

Response Time

Average time it takes a monitored Brand Page or Profile to answer user’s questions (from user post or question comment) during a selected time range.

AMIQ

Total number of answered questions minus total ignored questions by brand.

Page Engagement Rate

Page engagement is the number of reactions made by a 100 page fans for calendar day. During the calculation we take into account the total number of page fans (snapshoted in a post publication day).

Post Engagement Rate

Post Engagement Rate – total number of reactions, made by a hundred brand page fans per one post. Rate calculation process considers total brand page fans number by the date of post publication.

Average Engagement Rate per Page

Is calculated as the sum of engagement rates for every date in the analyzed period, divided by the number of days within the period.

Average Post Engagement Rate

Is calculated as engagement rate sums of each post, published during a selected time range, divided by the total number of posts

Interactions

Any kinds of user activity on a brand page: likes, comments, reposts, retweets, etc.